Planning guides

Better questions lead to better product decisions.

Short, practical guides for marketing, procurement, people and event teams planning branded products and physical brand visibility.

Event branding checklist

What to decide before requesting a quote for a corporate event, activation or exhibition.

How to plan useful delegate products around the event, audience, budget and delivery date.

A practical structure for building a useful, brand-aligned onboarding kit.

A practical way to choose between height, movement, message size and viewing distance.

How to think about size, walls, placement, visibility and repeat use.

What to prepare before logos, colours and branding positions are approved for production.